In the present fast-paced digital age, people increasingly prefer convenience over the brick-and-mortar in-person experience. These days people need everything in a split second, from food and monetary exchanges to shopping and social interactions. People need to order their food with a tap, search for Mr. or, on the other hand, Mrs. Directly with a single swipe left or right, and be able to send money to a friend with little more than a glance.
With 2021 not yet a month old and still during a historic pandemic, the appetite for convenience resulting from solace and necessity is just increasing. Fortunately, businesses of the massive, medium and mother-and-pop sizes are stepping up and creating plenty of e-commerce platforms to fulfill our taste buds for convenience.
In this blog, we will talk about the e-commerce platform Shopify and cover some of the reasons you should use it to build your e-commerce website.
What is Shopify?
Shopify is a paid commerce platform that permits you to create and develop an online store where you can market, sell and even boat your products to customers.
Shopify is subscription-based, so you do need to purchase a membership plan before you can get started. In any case, don’t stress a lot over the expense because some portion of what makes the platform so famous is its range of affordable valuing plan alternatives. Snap here to see the evaluation.
What would you be able to sell on Shopify?
Shopify supports a vast swath of e-commerce businesses. Subscribers can sell physical products, digital products, outsource products, and nearly everything in between (as long as it is legal).
For example, businesses that offer customization for things like furniture, clothing, jewelry, and more can sell services as appointments. Or then again, likewise, a personal trainer or lawyer can sell consultations.
As per a recent Shopify report, their highest trending items for 2020 were peel-off-face masks, nail polish, exercise bands, water bottles, blankets, and yoga mats. So in case you’re in the personal care or wellness industry, Shopify is an excellent alternative.
Nearly anything goes when selling on Shopify. Be that as it may, there are some prohibitive products like liquor, tobacco and e-cigarettes, CBD, fireworks, drugs, video game currency or credits, firearms, and weapons.
Benefits of utilizing Shopify
Shopify’s website builder is easy to use. The straightforwardness of the platform is likely its most critical selling point. Shopify is customized for inexperienced users. It’s simple to add products, process orders, and you can even create discounts and promotions.
Shopify’s simplified editing device makes web design a breeze.
A wide variety of themes are available for users to choose from, and paid themes give you even more choices to create a unique and distinctive store and stand out from the group. Sellers can benefit from their responsive, speed-streamlining, and mobile-friendly web formats.
Help can be easily accessed if necessary, with Shopify offering technical support every hour of the day through many ways, including live visits, phone, and email. Self-help choices are additionally available.
Another benefit of the e-commerce platform is its minimal effort. Yet, as mentioned earlier, the platform has a wide range of price plan choices to choose from.
Disadvantages of utilizing Shopify
While Shopify comes packed with nearly every one of the features private companies could need and need to create an e-commerce store, only one out of every odd organization is created equal.
Every business has specialized needs, and in this area, Shopify comes up short.
Shopify needs numerous business-specific features requiring users to purchase additional items to get their store fleshed out to their full vision ultimately. These other items can be expensive and tend to increase your month-to-month fee.
It is safe to say all businesses have customer support issues, and as available as Shopify’s support might be, they are not immune from problems. Recent reviews on their customer support are mixed, which is something to be aware of.
Shopify features and choices
Subscribers have access to fraud analysis with Shopify. Fraud analysis helps to identify fraudulent orders and essentially reduces chargebacks (and stress).
With Shopify, you can choose the Shopify Payments feature (with payment methods like Visa, Master Card, Apple Pay, etc.). Utilizing the Shopify Payments feature, you are PCI (Payment Card Industry) consistent. While you can use other payment providers, you may have to pay exchange fees.
Shopify’s shipping instrument permits you to integrate significant shipping carriers to calculate real-time shipping rates. You can purchase and print shipping labels directly from your administrator panel. With Shopify Shipping, you can likewise show calculated rates in your customers’ shopping trucks.
You can integrate your Shopify store with your social media accounts like Facebook, Instagram, and Pinterest so your products can reach a wider audience.
In conclusion, one of the most visible trends in e-commerce is the unprecedented usage of mobile devices. Shopify is great because it offers mobile applications for Android and iOS, which will let you manage your store from anywhere.
Is Shopify appropriate for you?
Shopify is a splendidly easy-to-use e-commerce platform. The subscriptions are reasonably priced, and the wide variety of themes to choose from are appealing. Ultimately the choice is yours in terms of what e-commerce platform you decide to use.
Shopify’s website builder is nearly perfect, offering everything necessary for private companies to create and operate an e-commerce website.
When settling on your decision, consider your business’ needs now and where you envision filling in the future.
Get the website you need now!
Do you need something more specialized, more customized, more uniquely you? On the off chance that you need your website to have a personalized, expert touch, our e-commerce website development experts here at Agency Partner are ready and able to work with you.
We are a full-service digital marketing agency based in Dallas, Texas, offering everything you need for the present and years to come. From web development and e-commerce answers for social media marketing, search engine streamlining, brand strategy, and substantially more.
